Why Buying a Boat in Winter Can Be a Smart Move

❄️ Why Buying a Boat in Winter Can Be a Smart Move

by Marshall’s Marine

At Marshall’s Marine, we’re proud to be one of the top boat dealers in South Carolina. We come with a long history of serving Lake City, Georgetown, Florence, and the entire Lowcountry region — so let us tell you why winter could work for you!

When most people think about buying a boat, they picture sunshine, flip-flops, and long days on the water. But here at Marshall’s Marine, we know a little secret that savvy boaters across South Carolina have been taking advantage of for years:

👉 Winter is one of the best times to buy a boat.

That’s right — while everyone else is packing away their fishing gear and life jackets, smart buyers are finding incredible deals, personal service, and the perfect setup for spring and summer. So, grab a warm drink, and let’s talk about why December might just be YOUR best boat buying month of the year.

❄️ 1. Beat the Spring/Summer Rush

By the time March rolls around, all our showrooms fill up fast with eager boat buyers. The benefit of shopping in the winter is getting first pick of our inventory — and that means more custom options and accessories, more colors, and zero pressure.

At Marshall’s Marine, we proudly carry some of the most trusted and exciting names in boating:

• Skeeter, Falcon, Xpress, Low Country, and Avid – serious fishing machines built for performance for anglers of all ages.
• Tidewater, Key West, and Mi-Tide – perfect for inshore and offshore adventures.
• Godfrey, Sweetwater, and Veranda – luxury pontoons for families who love comfort and style.
• NauticStar and Stingray – versatile, family-friendly boats for cruising, water sports, and fun on the lake.

When you shop early, you’re not competing with a crowd — you’re choosing from the very best. Whether you are looking to buy an aluminum boat, a center console boat, a creek boat, a pontoon boat, or a bass boat, we will have a match for you that comes with the benefit of incredible year end boat buying deals!

💸 2. Winter = Deal Season

Here’s what some boaters don’t think about: boat deals get hot when the weather turns cold. That’s right, we said it, and we’ve seen it!

As manufacturers roll out their new 2026 boat models, winter becomes prime time for factory incentives, rebates, and dealership specials. We also tend to offer flexible financing and trade-in opportunities that you may not find once spring demand hits.

So yes — while the rest of the world is hunting for sweaters, you could be landing a brand-new Avid or Xpress at a great price and hunting for ducks.

🛠️ 3. Time to Customize and Prepare

Buying your boat now gives you breathing room before boating season kicks off. You can:

• Add electronics, trolling motors, or fishing accessories.
• Schedule custom rigging or detailing without long wait times.
• Handle registration, insurance, and prep at your own pace.

When the weather warms up, your boat will be ready to roll — while everyone else is still standing in line.

🌊 4. Support Local, Think Ahead

Marshall’s Marine has been helping boaters across the Carolinas get out on the water for over 55 years. With locations in Lake City and Georgetown, SC, we’re proud to serve everyone from saltwater anglers to freshwater cruisers.

Our team isn’t just here to sell you a new or used boat — we’re here to make sure you get the RIGHT boat for your lifestyle. We pride ourselves on making your boat buying experience as simple and worry free as possible.

🎁 5. The Ultimate Holiday Gift (to Yourself or Someone You Love)

We’ve seen it happen more than once — a shiny new boat under the Christmas lights, complete with a big red bow. And yes, those smiles are even brighter than the tree.

If you’ve been dreaming about upgrading, or gifting a lifetime of memories, there is no better time to do it. We will even help you keep it a surprise until Santa’s ready to make his delivery. 😉

⚓ Make This Winter Count

Don’t let the cold fool you — winter is the smart season to buy a boat.

Stop by Marshall’s Marine in Lake City or Georgetown, South Carolina or browse our inventory anytime at www.marshallsmarine.com. Our friendly crew is ready with hot coffee, warm smiles, and some of the best deals of the year.

Because when spring arrives, you don’t want to be shopping for your dream boat…
You want to be riding it.

Marshall’s Marine – Proudly serving boaters across the Carolinas since 1969. Featuring Skeeter, Godfrey, Tidewater, Key West, Xpress, Avid, Low Country, Falcon, Stingray, Mi-Tide, Sweetwater, Veranda, NauticStar, and much more!